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Hellvape Fat Rabbit Private Label Options Explained
Published 2026 · VapeWholesaleHub trade desk

Private label programmes give distributors control over the Fat Rabbit proposition.
Buyers who treat private label options as a commercial discipline rather than an afterthought tend to hold margin for longer.
In practice the decision comes down to three numbers: unit cost, freight per unit and the realistic sell through rate for Fat Rabbit.
Why private label options matters on the Fat Rabbit
Branding, packaging and flavour naming can all be tailored.
Retail staff rarely ask about private label options directly, but their questions almost always lead back to it.
Exclusivity agreements usually require volume commitments.
Reference specification
| Item | Value |
|---|---|
| Model | Fat Rabbit |
| Brand | Hellvape |
| Category | Starter Kits |
| Battery | 650 mAh |
| Output range | 8-80 W |
| Capacity | 1.0 ml |
| Charging | USB-C 2A |
| Coil options | 0.6 / 0.8 / 1.0 ohm |
| Carton quantity | 120 units |
Registration of the brand in target markets should start early.
Practical notes for buyers
Shops that receive a short briefing on private label options convert noticeably better than shops that only receive stock.
In practice the decision comes down to three numbers: unit cost, freight per unit and the realistic sell through rate for Fat Rabbit.
Checklist
- Log sell through by account for the first eight weeks.
- Review the reorder point after one full selling cycle.
- Agree in advance who pays for return freight on a defect claim.
- Check carton quantities against the commercial invoice line by line.
- Verify that artwork matches the approved compliance template.
- Request batch photographs and a packing list prior to shipment.
Commercial terms
Volume commitments work best when they are structured as a rolling target rather than a single fixed number.
Payment history is the single most reliable route to better terms, more than total annual volume.
| Volume tier | Indicative unit level | Lead time |
|---|---|---|
| Carton (150 units) | Tier 1 | 30-45 days |
| Pallet (630 units) | Tier 2 | 14-21 days |
| Container (10333 units) | Tier 3 | 21-30 days |
Frequently asked questions
Can Fat Rabbit be supplied under our own brand?
Yes, subject to volume; artwork and colour changes are the usual starting point.
Do you support long term supply agreements?
Yes, rolling agreements with defined review points work better for both sides than rigid annual commitments.
Can several models be mixed in one shipment?
Yes, mixing models and flavours within a carton or pallet is common and usually helps first time buyers test demand.
Can packaging be adjusted for our market?
Artwork localisation is straightforward; structural changes need larger volumes and a longer lead time.
Final word
A short quarterly review of these points will keep the Fat Rabbit range healthy without consuming the week.
Trade enquiry
Quotations, samples and artwork files are available on request. Please state model, quantity per SKU, destination and target delivery window.
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